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Website Security and Verification Tips for Online Shoppers

Shopping on the internet has grown to be more popular over time because of the convenience and comfort of shopping from your own home. But, although online shopping has become a normal activity of a lot of people, studies have shown that many still decline to purchase items online.  This is most likely due to the fact that customers do not feel safe when shopping online.  Here are some options for those of you who love to shop and want to shop online as well.  It all comes down to proper website security.

Install anti-virus software, a firewall, and anti-spyware software on your computer – You need this to protect your computer against viruses and Trojan horses that steal information off of your computer.  Make certain you update your software constantly and select a genuine business to download or purchase the software from. Also, you should think about applying the highest level of security available from the software that still gives you the functionality that you need.

Be familiar with the sites you are shopping on –When shopping online, be as selective as you are when shopping in town. Make sure the website is operated by a business that you trust. If you are visiting a site for the first time, find out their physical business address and phone number on the website. Learn what the business does about product returns and exchanges. Check out the guarantee and privacy policy. Also, look for trust seals, or trust marks.  Online businesses that have been verified by a third party may display trust marks on their website proving that they are current and up to date with website security.

Read the website’s privacy policy – Anytime you are entering personal or financial information online, you should read the privacy policy. You want to be sure you know exactly how your private information will be stored and used, and that it is in a safe manner and legal.  

Take advantage of the website’s security features – Layers of protection are added to your transaction if passwords and other security features, such as personal questions, are used the correct way.  

Don’t respond to emails requesting private information – Attackers may attempt to obtain your private information by posing as a legitimate business and asking for you to confirm account information.  You should know that any legitimate business will not request this type of information through email.

Ensure your information is being encrypted – Many websites use SSL (secure sockets layer) to encrypt information.  The way you will know if the website is using a SSL because the URL will begin with https, instead of http.  Also, there should be some sort of a padlock icon.

Use a credit card – There are certain laws to limit your liability for fraudulent credit card charges, and you might not have the same level of protection for your debit card.

Check your statements often – Keep a good record of all your purchases and compare them to your bank statements.  If there are discrepancies, report them immediately.

These are just a few ideas to help you keep safe when you shop on the internet. It is important that you use these tips for website security when shopping online.







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